How to Format and Send HTML Emails in WordPress

HTML Emails in WordPress

Gone are those days when emails were just a mode of connectivity. With changing trends and emerging CMS and new marketing strategies, it has become one of the practical tools for spreading your name and work.

READ ALSO: What is a computer information technology salary?

As we all know that emails mostly used explicit texts or have restricted formatting options, it becomes relatively mundane a task to work upon it. However, all thanks to the convert HTML to WordPress options, you can not only change the body and font of your email content but also impart several customized plugins over.

Yes, this is the same process that makes all your blogs, articles, and virtuals marketing posts look quirky and up to date, then why not your emails? Using simple options given in WordPress, you can change your emailing experience.


By using simple changes through WordPress web designers, you can access and write your emails via WordPress. The task is a simple one. There are just two steps involved in availing email facilities through WordPress.

  1. Allow the configuration of the WordPress server using hosting instructions.
  2. Learn the basics of web mail function of WordPress.

Given below is the HTML function required for sending mails using WordPress:

function send_email_on_status_change( $post, $old_status ) {

  $email = ‘’;

  $title = sprintf(

    __( ‘Post status changed for “%s”‘, ‘nelio’ ),




  $body = sprintf(

    __( ‘Status was changed for post #%1$d “%2$s” by %3$s.’, ‘nelio’ ),





  // …

  $body .= sprintf(

    __( “%1$s => %2$s”, ‘nelio’ ),




  // …


  wp_mail( $email, $title, $body );





The formatted HTML mails can further be accessed and used in WordPress by just using the content-type header. Even though after we convert HTML to WordPress, in this function the text remains plain by default until you choose a template or a different plugin to change it.

Here is how you can format the mail using the HTML function to WordPress:


function send_email_on_test_finish( $test ) {

  $email = ‘’;

  $title = sprintf(

    __( ‘Test “%s” finished’, ‘nelio’ ),



  $body = ‘…’;


  $content_type = function() { return ‘text/html’; };

  add_filter( ‘wp_mail_content_type’, $content_type );

  wp_mail( $email, $title, $body );

  remove_filter( ‘wp_mail_content_type’, $content_type );





Apart from using the intricate code functions, there exist other methods using which one can easily use HTML mails into WordPress. WordPress web designers support the options mentioned below for making the email facility of WordPress rather more effortless:

1.WordPress Email Plugins


These options don’t include any HTML markup at all; instead, the plugins supported by WordPress allows official support to the WordPress Trac, which by default was accustomed to the plain text format. Plugins such as Woo Commerce or WB Offload ES enables HTML mail customization templates inbuilt in them. Using these templates, sending Multi-part emails and receiving customized notifications becomes as easy as it can be.


Types of Email Plugins


WordPress Email Template Designer: It comes under active development plugin option and allows real-time previews of the mail.


Email Templates: It is customizable pre-designed emails and is almost similar to the first one but lacks the preview option.


  1. Email Templating In WordPress


Templating in WordPress is relatively easy as they are explicitly designed to meet the needs of the particular CMS. The mail templates send out default mails, improves overall appearances, and modifies the entire marketing strategy of the mailing option. Some of them are even compatible with multimedia files and filters.


Adding Templates to HTML mails


<!DOCTYPE html PUBLIC “…”>

<html xmlns=””>


  <title><?php echo esc_html( $title ); ?></title>




  <p><?php echo $html; ?></p>







Even though all the options are nearly harmless, however, the pre-built functions can still possess some risks during executions. As WordPress is an open-source platform, its operations can be used against your site as well. Therefore, given below are some of the precautions needed while handling HTML mails:

  1. Find A Trusted Plugin Site


Innumerous sites are offering free plugin options for HTML mail customization. Stay away from unauthorized free plugins and opt for a premium plugin instead. The open platforms are often a red flag and can cause data breach as well.


  1. Keep Updating 


To avoid lags and slowed-down mails, keep updating your plugins and WE servers. There are several official domains on WordPress Community Developer’s server offering such regular updates. 


  1. Choose Hosting Provider Judiciously


The best option to make the working easy and effortless is to use hard-wired servers or premium options like Linux or Amazon. These hosts have pre-installed malware scans and keep the underlying HTML functions safe from overriding.




The customization options given on WordPress is easy and comfortable. Using basic safety protocols as well as hassle-free coding options, you can run your HTML Mailing facilities smoothly. Choose the best option possible and covert your boring text emails into customized ones.



Please enter your comment!
Please enter your name here