Every business owner wants a steady stream of high-quality leads for the success of their business. In this digital age, new possibilities pop up every day to generate leads. The painting business can be a rewarding and profitable venture for a painting expert.
People spend a lot on home improvement services to make their homes more comfortable for living. Due to a huge home improvement market, how would the painting contractors generate painting leads, and what would be the right marketing strategy? It remains a big question for most painting contractors while starting a new painting company.
READ ALSO: Medicinal Plants To Keep In Your Home
However, most painting contractors do not know how to get free painting leads and grow their painting business. If you are one of those painting contractors, you are in the right place. Here is this post you will learn how to get free painting leads with ten proven ways.
Create A Website for Painting Company
Creating a website for your painting company is the number one lead generation source for the painting contractors. Find a positive website design for your company and include all the services, authentic contact information, and previous painting jobs on the website to attract your potential customers.
A professional painting contractor’s website must have a services landing page, a map, a contact page, and a customer testimonials page. Ensure that the information you provide is authentic and consistent. Your potential customers should get everything on your painting company website.
Provide Quality Content
If you are looking for ways on how to get free painting leads, you should work on the quality of the content you provide on your website. Make sure it is easy to reach and read. When a customer visits your website, he/she is looking for the solution to a problem. Your content should be helpful and informative. It is one of the best ways to grab your potential customer’s attention. If a specific type of content is not working for you to get painting leads, change the content. For instance, if a blog post is not bringing enough leads, try uploading video content. It is more helpful.
List on The Online Directories
Create your company listing on local business directories and Google My Business account to let the residents find you online in the search engine result pages (SERPs). This is how to get free painting leads without any hassle. As painting contractors, your business is highly dependent on the local customers, and you should list your company on the business directories to generate painting leads. The online business listings also help you to improve Search Engine Optimization (SEO). Make sure that you have provided the correct data on every listing site to let your potential customers find you.
Get Reviews from Happy Customers
You can ask your previous customers and present customers to leave reviews and ratings on the online review websites, including Google My Business listing page. It is essential to build an online reputation and will help you become one of the best local painting contractors in Manassas. Online reviews are a perfect source to build trust among your customers and generate painting leads. It is because reviews show up in the local search result on Google that helps generate more leads.
Optimize Your Website for Local Search
Get benefit from local SEO and optimize your painting website for local search. Google is focusing on local business and showing local service providers in SERPs based on the search’s location. Most local painting contractors generate painting leads from their website or the Google My Business listing that shows up in the local search results.
Most people perform a search by mentioning the service with their area or “near me.” If a customer has searched for local painting contractors in Manassas, your company will appear on the top if you have optimized your website for local search. It is essential because most people usually click on the top three to four website links.
Get Help from Social Media Platforms
While looking for ways on how to get free painting leads, don’t miss out on social media platforms. It is the best way to generate leads for any type of business. These platforms are a great way to promote your company among thousands of residents in your area. Create accounts of social media channels and join different groups to let the users know about your company. You can share posts, post pictures of your best painting work, and collect reviews.
Networking with Local Businesses
Getting in touch with various property managers, general contractors, real estate agents, and roofing contractors can help you get leads. You can inform them about your company and ask them if they need a reliable contractor. Moreover, ask if they have any building or house that they need a bid for. However, you can share a part of your earnings as a commission with these businesses for a lifelong relationship.
Follow Lead Groups
Getting involved with different lead groups can help you get painting leads. Almost every city in the US has a chamber of commerce with various business groups to join. Most of these groups are just lead-exchange groups. It is a great way to exchange businesses and get visibility among the lead groups. Make sure to join these groups.
Getting referrals is a great way to generate valuable leads for your painting company. You can ask around in your community if anyone is looking for a paint job. You can offer your services and provide exceptional service to get trust, and your customers refer your name to their friends, family, and colleagues.
Tie Up with Local Stores
Most paint stores have cardholders or a bulletin board where you can put your business card. However, if several other painting companies are doing the same thing, it can get competitive. Therefore, your business card must stand out among others and grab your customer’s attention instantly. Make sure you provide complete information about your company on the card and clearly mention your contact number.